Privacy Policy

Effective Date: July 2026

At Madison Lane Bridal ("we," "our," or "us"), we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, schedule appointments, contact us, or otherwise interact with our business.

By using our website, you agree to the practices described in this Privacy Policy.

Information We Collect

We may collect the following types of information:

Personal Information

When you contact us, schedule an appointment, subscribe to our communications, or otherwise interact with our website, you may provide:

• Name

• Email address

• Phone number

• Mailing address

• Wedding date

• Bridal party information

• Appointment preferences

• Any information you voluntarily provide in messages or forms

Automatically Collected Information
 

When you visit our website, we may automatically collect information such as:

• IP address

• Browser type

• Device information

• Operating system

• Pages viewed

• Date and time of your visit

• Referring website

• Website usage data through cookies and similar technologies
   

How We Use Your Information

We use your information to:

• Schedule and manage appointments

• Respond to inquiries

• Provide customer service

• Communicate regarding your appointments or orders

• Improve our website and customer experience

• Send promotional emails or marketing communications (you may opt out at any time)

• Maintain website security and prevent fraud

• Comply with legal obligations
   

Appointment Scheduling

Our appointment scheduling may be provided through a third-party booking platform. Information you provide while scheduling appointments is processed according to both this Privacy Policy and the privacy policy of the booking provider.
 

Cookies and Tracking Technologies

Our website may use cookies and similar technologies to:

• Remember your preferences

• Improve website functionality

• Analyze website traffic

• Measure marketing effectiveness

You may disable cookies through your browser settings. Some website features may not function properly if cookies are disabled.
 

Sharing Your Information

We do not sell your personal information.

We may share your information with trusted third-party service providers who help us operate our business, including:

• Website hosting providers

• Appointment scheduling providers

• Email marketing providers

• Payment processors

• Analytics providers

• Technology service providers

These providers may access your information only as necessary to perform services on our behalf.

We may also disclose information when required by law or to protect our legal rights.
 

Email Communications

If you subscribe to our mailing list, we may send you newsletters, promotions, announcements, or bridal event information.

You may unsubscribe at any time by clicking the "Unsubscribe" link included in our marketing emails or by contacting us directly.
 

Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, disclosure, alteration, or destruction.

However, no method of transmitting information over the internet or storing electronic data is completely secure, and we cannot guarantee absolute security.
 

Data Retention

We retain personal information only for as long as necessary to:

• Provide our services

• Maintain business records

• Comply with legal obligations

• Resolve disputes

• Enforce our agreements

When information is no longer needed, we take reasonable steps to securely delete or anonymize it.
 

Your Choices

You may:

• Request access to your personal information

• Request corrections to inaccurate information

• Request deletion of your information where applicable

• Opt out of marketing communications

• Disable cookies through your browser settings

Some requests may be subject to legal or business record retention requirements.
 

Children's Privacy

Our website is not directed to children under the age of 13, and we do not knowingly collect personal information from children. If we become aware that information from a child has been collected without appropriate consent, we will take reasonable steps to delete it.
 

Third-Party Websites

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those websites. We encourage you to review their privacy policies before providing personal information.
 

Michigan Residents

If you are a Michigan resident and have questions about how we collect, use, or protect your personal information, please contact us using the information below.
 

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated Effective Date. Your continued use of the website after changes are posted constitutes acceptance of the revised Privacy Policy.
 

Contact Us

If you have any questions regarding this Privacy Policy or our privacy practices, please contact us:

Madison Lane Bridal

Address: 137 Brady Street Allegan Michigan 49010

Email: info.madisonlanebridal@gmail.com

Phone: 616.600.1186